X-GAME for Mobile

Viral Video and Micro Film Marketing

As a well-known client game IP, X-GAME has built a certain awareness and influence within 4 years. However, Journey-also a Kingdoms Wars themed mobile game, and JX Online-an influential IP mobile game in MMOG, have been launched first to seize the market. In this context, how can X-GAME draw users with IP awareness back by leveraging the client game and attract new players?

Advertiser：Tencent

Industry：Mobile Games

Time：2016

Launch：China

The passion in the fights is the most intuitive feeling that X-GAME brings to the gamers who hope to break free, take exciting challenges and gain approval. With that in mind, we concluded the distinct gameplay style of X-GAME, and presented it in a lightweight and nonsensical way. In the entertaining X-GAME, players will feel its uniqueness and enjoy its exclusive Kingdoms Wars.